Mastercraft Website
Redesign of the Mastercraft doors site focused on creating a smooth experience for their guests while also developing solutions for online door buying.
Scope:
Web Design
Web Development
Overview
Mastercraft Doors sells Interior, Exterior, and Patio doors as well as provided an in browser designer allowing the eacj user to design their own door to perfectly match their home and style.
With an existing site allready they wanted to refresh their current site architecture as well as update the visuals to match the growth of their brand over the years.
Design Process
The main problem Mastercraft was facing was a confusing and convoluted site architecture that made it harder then necessary to determine exactly which doors were available to be bought as is and which ones would have to be special ordered.
In order to combat this the new site grouped all the doors that could be purchased as is on their own pages with featured information about that type and then also included options to look at the relating products that would go with each door on that same page.
In order to combat this the new site grouped all the doors that could be purchased as is on their own pages with featured information about that type and then also included options to look at the relating products that would go with each door on that same page.
